Spring Regional Conference

Rockwood Regional Conference

On February 19th, 2026, the American Marketing Association at FSU hosted its 4th Annual Spring Rockwood Regional Conference!

With over 200 students in attendance, the event brought together passionate and driven individuals from across the region to compete in marketing competitions, hear from inspiring industry speakers, and connect with business professionals. The conference created an exciting environment for learning, networking, and professional growth, and truly showcased the strength of our business community.

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Keynote Speakers:

Bennie F. Johnson

(CEO, American Marketing Association)

Mike LePorin

(VP of Sales & Marketing at Tri-Eagle Sales)

Ben Pautsch

(Founder of Lucky Goat Coffee Co)

Chuck Adcock

(CEO of Champions First Credit Union)

COMPETITIONS

Join our competitions to gain valuable experience, receive helpful feedback, and have a chance to earn exciting prizes for top placements. It's an excellent opportunity to challenge yourself and showcase your skills!

Marketing

Strategy Contest

Participants receive a one-page mini case outlining a company's marketing challenge and have 30 minutes to develop and present a solution to a judging panel.

Adobe Digital Ad Design Challenge

A one-hour competition designed to test creative and branding skills through a real-world design challenge.

*Sponsored by Adobe

Perfect

Pitch Contest

A 90-second interview-style competition where participants present two to three key selling points that demonstrate why they are an ideal candidate and how their qualifications support their pitch.

*Sponsored by Morgan Stanley

Sales Role Play Contest

A head-to-head competition that challenges participants to demonstrate their ability to communicate value and successfully close a sale.

*Sponsored by Insight Global

*Prompts for marketing strategy, design strategy, perfect pitch, and sales will not be given in advance. Design strategy’s prompt is given during the competition.

Winners of the Competitions

Marketing Strategy Contest

1st Place: Annika Uhren, Qian Yi Chloe Yam

2nd Place: Hanna Comas, Jacqueline Patino

3rd Place: Carolina Atencio Moreno, Rudy Pancham, Jamie Parr

Perfect Pitch Contest

1st Place: Martina Roberge

2nd Place: Alexandra Ateniese

3rd Place: Paris Graham

Adobe Digital Ad Design Challenge

1st Place: Maya Farfan, Ashely Lordi

2nd Place: Romina Velazquez, Cristal Diaz

3rd Place: Carter Mui, Lisa Ross, Marianna Innocenti

Sales Role Play Contest

1st Place: Jordan Rosenblum

2nd Place: Paris Graham

3rd Place: Alexandra Ateniese

A Big Thank You!

This event would not have been possible without the leadership and support of:

FSU AMA
Jonathan Jackson (committee member & lead for design competition)
Ruby Lee (department director and committee member)
Leff Bonney (our fantastic MC and committee member)
Chuck Viosca and the varsity sales team
Volunteer Coordinators (Marisa Ismark & Jordan Rosenblum)
The Key Accounts students
Marina Girju (lead for marketing strategy competition)
Our Rockwood faculty team, along with Eden Wahlquist
FSU Business Career Services
The FSU Marketing & Communications team (DSA)
And of course, enormous gratitude to our event partners:
Insight Global, Morgan Stanley, @The Hall, Dexian, TransUnion, @The College Cleaning Crew, Cox Media Group, alumna Laura Nolan (Humana), ALCOM Corporation.